Brands who trust us to deliver actionable insights
PROCESS
From Insights to Action: Your Usability Roadmap for Success
Define goals and target audience
We begin with a consultation to understand your product, target audience, and key pain points. Together, we define what you want to learn from the usability testing sessions.
Test Creation
We design realistic task scenarios that replicate how users interact with your website, app, or product. These tasks focus on common user journeys, like signing up, making purchases, or navigating support pages.
Recruitment
We recruit participants who match your target user profile. Whether you need users from specific demographics, geographies, or industries, we ensure your usability tests reflect real-world customers.
Run Testing
We conduct moderated or unmoderated usability sessions where participants complete tasks while we observe their behavior, note interactions, and capture their feedback. We also record sessions for further analysis.
Analysis
After completing the usability sessions, we compile the feedback into clear findings. We pinpoint patterns, recurring issues, and key moments of frustration or delight. Then, we translate these insights into recommendations to optimize your user journey.
Report
After completing the analysis, we package the findings into a clear and concise report that prioritizes actionable insights for your team. The report is designed to be easy to understand by both technical and non-technical stakeholders, so you can immediately see where improvements are needed.
Why Usability Testing Matters for Your Business?
In today’s competitive digital landscape, having a visually appealing website isn’t enough. Usability testing plays a vital role in ensuring that your site not only looks good but functions seamlessly. Poor usability can lead to high bounce rates, abandoned shopping carts, and lost revenue. By investing in usability testing, you can:
Improve User Experience
Create a smooth, enjoyable experience that keeps visitors on your site longer.
Increase Conversions
Optimize pathways that guide users to take desired actions, such as making a purchase or signing up for a newsletter.
Build Trust and Loyalty
Ensure that your digital product meets users' needs, encouraging repeat visits and positive word-of-mouth.
Cecilia Zhang, Superloop
Working with DLYTE has been a huge asset for us. Their insights consistently provide actionable areas for improvement, allowing us to make informed decisions quickly.
Jim Dorean, APBA
The Dlyte team has been a game-changer for our agency. Their insightful targeted research leading to a noticeable increase in our customer acquisition
Howard Trang, Qantas
George and the team brought a lean, fresh and dynamic approach to the way we did customer research and we walked away an informed product strategy and got results fast.
FAQ
Frequently Asked Questions
Have questions about our usability testing services? We’ve got you covered. Explore our comprehensive FAQ section for quick answers and insights into how we ensure seamless and effective user experiences.
The duration depends on the project’s scope, but most usability tests are completed within two to four weeks, including planning, testing, and reporting.
Call us on 1300 260 886 for a consultation to receive a FREE quote.
While the ideal number varies, testing with 4-8 participants within the same cohort typically only covers some usability issues. If you want to test with more than one group of customers, we suggest adding 4 to 8 more participants.
Call us on 1300 260 886 for a consultation and FREE quote.
Any business with a digital presence, from small startups to large enterprises, can benefit from usability testing to improve user experience and increase conversions.
Call us on 1300 260 886 for a consultation and FREE quote.
Yes, we offer both remote and in-person usability testing to accommodate various client needs and participant locations.
Call us on 1300 260 886 for a consultation and FREE quote.
Absolutely! We provide clients with real-time access to preliminary findings and insights as they become available. This lets you stay informed throughout the process and make timely decisions based on initial feedback.
Call us on 1300 260 886 for a consultation and FREE quote.
Results can vary, but many businesses see noticeable user engagement and conversion rate improvements within a few weeks of implementing changes. We can also work with you to help you understand how to view the signals to measure success.
Call us on 1300 260 886 for a consultation and FREE quote.
We partner with reputable recruitment agencies that specialise in sourcing high-quality candidates for usability testing. These agencies have diverse and carefully selected market panels. They ensure we recruit participants who match your target demographics and provide valuable insights.
These agencies have diverse and carefully selected market panels. They help us recruit participants who match your target demographics and provide valuable insights. Working with these agencies is essential to our promise to deliver quality participants for your research needs.
We will provide you with the agency of your choice and include the cost, ensuring no additional charges exist.
Call us on 1300 260 886 for a consultation and FREE quote.