Pay as you go. No subscriptions. No lock-in.
Choose what you want to test, your audience and participant count. We’ll estimate the participant time and show you the complete price upfront.
AUD · Prices shown ex GST · Participant incentives included
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Choose the shape of the study
What do you want to test?
Choose the option that best matches what you plan to test.
Study used for this estimate
First-Impression Test
Approx. 5 minutes per participant
$20.00 / participant
Participant incentive included
Audience
Your selection shapes the project summary.
Included from the start
Participant recruitment, study delivery and structured results live in one clear price.
Built for a real decision
Choose the audience and format that match the question in front of your team.
A price you can trust
See the arithmetic plainly: quantity, ex-GST subtotal, GST and total.
Frequently Asked Questions
DLYTE’s Consumer unmoderated pricing starts at $20 per participant for a short 5-minute study and increases with study length.
Professional unmoderated research starts at $40 per participant and costs more because professionally matched participants are harder to recruit and receive higher incentives.
All prices are in AUD, exclude GST, and include the participant incentive.
Moderated Consumer research starts at $175 per session, while Professional moderated research starts at $275 per session.
The final price depends on session length and audience type. Participant incentives are included in the displayed price.
Consumer participants are everyday people matched to criteria such as demographics, location, household attributes, product usage or purchasing behaviour.
Professional participants are matched using business criteria such as industry, role, seniority, company size or professional experience.
Professional research costs more because these audiences are generally harder to reach and receive higher incentives.
Yes. Participant incentives are included in DLYTE’s displayed pricing.
You do not need to add a separate participant reward on top of the per-participant or per-session price shown in the estimator.
No. DLYTE uses pay-as-you-go pricing.
You pay for the research you run rather than committing to a monthly or annual subscription.
For standard Consumer and Professional research, no separate recruitment or platform fee is added to the displayed price.
The price already includes participant recruitment and matching, the participant incentive and access to the DLYTE research workflow.
Yes, but highly specialised or difficult-to-reach audiences use custom recruitment pricing.
This can include C-suite executives, niche technical specialists, medical professionals and other scarce audiences where the recruitment effort and incentive can vary substantially.
DLYTE calculates the project price based on research format, duration, audience type and number of participants.
GST is added to the subtotal.
The estimator shows the unit price, ex-GST subtotal, GST and final total before you proceed.
DLYTE’s business pricing is shown in Australian dollars excluding GST.
The estimator and checkout then show the GST amount separately and the final total including GST.
Unmoderated research is completed independently by participants and is generally faster and more economical.
Moderated research involves a scheduled live session and is better suited to deeper exploration, follow-up questions and complex topics.
The right number depends on what you are trying to learn, but many product-testing studies can begin with a relatively small group to identify recurring patterns.
DLYTE’s estimator lets you adjust participant quantity and immediately see how that changes the project cost.
Yes.
You can run a single research project without committing to a subscription, annual contract or minimum ongoing spend.